The California Obamacare operation has enlisted labor leader and activist Dolores Huerta to encourage Latinos to sign up for health insurance before the March 31 deadline. Huerta, famed for her work with Cesar Chavez, said if the late labor-rights activist "were here today, he would say to everyone who needs to get enrolled, especially our young people." Huerta was a co-founder of the group that became United Farm Workers, The ... (More)
Half-million enrolled in 2013
January 23, 2014 Leave a Comment
Just over a half million California residents enrolled for health insurance in the first three months of Covered California's operation, the state Obamacare operation says. "We are on track to meeting, if not beating (our) enrollment estimates as we continue to pick up steam," said Pete Lee, the organization's executive director, left. The preliminary total of enrollments in Covered California health insurance plans from Oct. 1 ... (More)
Bill would include illegal aliens
January 10, 2014 Leave a Comment
Saying that "immigration status shouldn't bar individuals from health coverage," state Sen. Ricardo Lara is proposing a radical expansion of the Affordable Care Act in California. Lara, who heads the state's Latino Legislative Caucus, says about 1 million "undocumented residents" will go without health coverage under Obamacare, which specifically excludes them. He'll file legislation that would include them in the California health ... (More)
New Covered Cal push for Latinos
January 10, 2014 Leave a Comment
Covered California has unveiled a new statewide ad campaign that includes "an intensified" effort to sign up Spanish-speaking residents. The state Obamacare operation has been under fire for a representationally small number of signups for those who have been identified as primarily Spanish-language speakers. The 60-second Latino TV ad (video below), which rolls out this weekend, will be reinforced by Spanish-language direct mail ... (More)
Paper applications in 5 languages
January 3, 2014 Leave a Comment
The Covered California web site is now offering paper applications in five languages, including Spanish and Chinese. The Spanish-language application became available just before the start of the new year, apparently after the deadline for coverage beginning Jan. 1 (2014). Officials said they did not want to release an "application that was not ready" and have had admitted that the Latino outreach could have been better. Officials ... (More)
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