Insurer quality ratings due in 2014

The board of California's health insurance marketplace voted to display carrier quality ratings in next year's open enrollment period. The Covered California management wanted to wait until October 2015. The state Obamacare exchange made negative headlines in the past week for not offering quality ratings of health plans it handles. While not news -- the ratings decision was addressed and explained last summer -- Kaiser Permanente ... (More)

2.2 million on Covered Cal site

Covered California's web site logged nearly a half million unique visits in the week ending Oct. 19, with 2.2 million visitors checking out its health care products since the opening of business. The California web site continues to fare far better than the federal Affordable Care Act web site, whose numerous problems have drawn the ire of the president -- and, of course, Obamacare's many critics. Covered California's call centers ... (More)

Asian ads tout Obamacare in Calif.

Covered California is engaged in a major expansion of its Asian-language media efforts, with new TV spots airing in multiple languages, including Cantonese, Mandarin, Vietnamese, Korean and Tagalog. About a dozen variations on the same TV ad are on display, showing an Asian family getting medical help for their young daughter. The spoken content and writing are changed for targeted audiences, but not the visuals. The health care ... (More)

Covered Cal site attracts 1.5 million

Obamacare web crashes continue to make national news, but Covered California seems to be reliably online and in business. More than 600,000 unique visits were logged on its web site the week ending Oct. 12, the second week of operation for the state health insurance exchange. That adds up to more than 1.5 million unique visitors since the Oct. 1 launch of the Obamacare outpost. That's a healthy number, but far short of the ... (More)

Covered Cal: 16,311 completed apps

Saying, "We've started strong," the health insurance exchange Covered California announced first-week signups of 16,311 households. About 28,700 individuals completed eligibility determinations. Another 27,305 households had partially gone through the online application process. Covered California CEO Peter Lee joked with reporters just before the Oct. 1 launch that maybe two people would sign up in October -- a month already ... (More)